With its rich cultural heritage, spiritual magnetism, and growing real estate potential, Varanasi (Kashi) is becoming a hotspot not just for domestic investors, but also for Non-Resident Indians (NRIs). Over the past few years, there’s been a noticeable surge in NRI interest in buying land and plots in Varanasi—and it’s not just emotional or spiritual reasons driving the demand.
In this blog, we’ll explore why NRIs are increasingly investing in land in Varanasi, and what makes this ancient city such a smart and secure choice.
🌍 1. Cultural and Emotional Connection
Many NRIs have roots in Varanasi or nearby regions in Uttar Pradesh and Bihar. Owning land in Kashi is more than a financial decision—it’s a sentimental one.
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It’s a way to stay connected to their heritage.
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Land in Varanasi is often purchased for future retirement homes, ancestral property extension, or even as a spiritual retreat.
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For many, investing in the holy city of Kashi is seen as a blessing and long-term legacy.
💰 2. High ROI and Long-Term Appreciation
Varanasi’s real estate market is witnessing rapid appreciation thanks to:
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Smart City development projects
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Widening of highways, expressways, and ring roads
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Boost in tourism infrastructure
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Kashi Vishwanath Corridor Project
These developments have led to a sharp rise in land value, making it a profitable long-term investment for NRIs seeking high returns.
🛫 3. Improved Connectivity and Infrastructure
Varanasi is no longer just a pilgrimage destination—it’s becoming a modern city with global accessibility:
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Lal Bahadur Shastri International Airport connects Varanasi to the UAE, Southeast Asia, and Europe.
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The Ganga Expressway and Eastern Peripheral Expressway have improved road connectivity.
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Varanasi is being developed as a logistics and freight hub under national infrastructure plans.
This rising accessibility attracts NRIs who want to own land in a well-connected spiritual and business center.
🧾 4. Favorable Government Policies for NRIs
The Indian government has made real estate investment easier for NRIs:
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NRIs can legally purchase any non-agricultural land in India, including residential or commercial plots.
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No special permissions are required from RBI for buying immovable property.
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Property transactions can be made via NRO/NRE accounts and repatriated (with some limitations).
Additionally, RERA (Real Estate Regulation Act) has improved transparency and reduced fraud, making Indian land deals more trustworthy for NRIs.
🏗️ 5. Growing Demand for Holiday Homes and Guest Houses
With the rise in spiritual and heritage tourism in Varanasi, many NRIs are investing in:
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Boutique guest houses
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Vacation homes
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Rental properties near the ghats
These assets not only offer passive income but also become a home away from home for NRIs and their families when visiting India.
🔐 6. Safe and Low-Maintenance Investment Option
Compared to apartments, open land or plots are easier to maintain, especially for NRIs who live abroad:
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No monthly maintenance charges
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No dependency on builder handovers
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Easier to resell or develop in future
With services like Jamindekho.co.in, even the process of land verification, registration, and resale can be handled remotely.
📊 7. Diversification of Assets
Many NRIs already invest in foreign stocks, mutual funds, or gold. Buying land in Varanasi allows them to:
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Diversify their investment portfolio
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Hedge against foreign market volatility
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Own a tangible, appreciating asset in India
Real estate offers emotional security and financial stability, making it a popular asset class for NRIs.
Final Thoughts
The combination of emotional ties, rising property values, better infrastructure, and government support makes Varanasi one of the top real estate destinations for NRIs. Whether it's for personal use, rental income, or long-term investment, buying land in Kashi is proving to be a smart and spiritual decision.
At Jamindekho.co.in, we offer legally verified plots in and around Varanasi, with expert guidance for NRIs looking to invest securely from anywhere in the world.
